New Design Paradigms
True Innovation
In order to achieve extraordinary and transformative results in design, a unique and unconventional perspective is required. New Design Paradigms utilized iconic objects, most notably the revolutionary Smart Car, to illustrate this in a compelling exhibition in Midtown Manhattan. The installation is widely recognized as a benchmark in exhibition storytelling.
Client
Macklowe Properties
Location
New York, New York
Project Type
Environmental Graphics, Exhibition Design
Client Type
Arts & Culture, Real Estate
New Design Paradigms
True Innovation
In order to achieve extraordinary and transformative results in design, a unique and unconventional perspective is required.
New Design Paradigms utilized iconic objects, most notably the revolutionary Smart Car, to illustrate this in a compelling exhibition in Midtown Manhattan. The installation is widely recognized as a benchmark in exhibition storytelling.
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