













For Times Square’s historically chic Paramount Hotel, we designed branded materials ranging from room keys to an interactive website. We strategically positioned the Paramount to retain its vintage charm while updating the feel and liveliness of the hotel.
For Times Square’s historically chic Paramount Hotel, we designed branded materials ranging from room keys to an interactive website.
We strategically positioned the Paramount to retain its vintage charm while updating the feel and liveliness of the hotel.
Client
RFR
Location
New York, New York
Project Type
Brand Identity, Digital & Interactive, Environmental Graphics, Print & Editorial, Signage & Wayfinding
Client Type
Hospitality
Ending Tobacco Use
Workspace Storytelling
Workplace Revolution