Inside/Out: The Residences at 200 East 59
Reimagined Residences

Our branding and naming efforts positioned 200 East 59 as one of the top buildings in New York’s intensely competitive luxury condominium market. The residential tower, adjacent to Bloomingdale’s Flagship store, is designed without interior columns to seamlessly integrate indoor and outdoor space. The building represents a new and progressive residential model for the dense urban environment.

Our branding and naming efforts positioned Inside/Out at 200 East 59 as one of the top buildings in New York’s intensely competitive luxury condominium market.

The residential tower, adjacent to Bloomingdale’s Flagship store, is designed without interior columns to seamlessly integrate indoor and outdoor space. The building represents a new and progressive residential model for the dense urban environment.

Client
Macklowe Properties

Location
New York, New York

Project Type
Brand Identity, Digital & Interactive, Exhibition Design, Print & Editorial

Client Type
Real Estate