1290 Avenue of the Americas
Workspace Storytelling
Using the brand message “Transformed for its Time,” we repositioned this mid-century skyscraper in Midtown Manhattan as one of the most desirable office buildings in the area. The leasing showroom and marketing collateral illustrated analogous examples of transformation in practice.
Client
Vornado Realty Trust
Location
New York, New York
Project Type
Brand Identity, Digital & Interactive, Exhibition Design
Client Type
Real Estate
1290 Avenue of the Americas
Workspace Storytelling
Using the brand message “Transformed for its Time,” we repositioned this mid-century skyscraper in Midtown Manhattan as one of the most desirable office buildings in the area.
The leasing showroom and marketing collateral illustrated analogous examples of transformation in practice.
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